Process vs. Strategic Thinking – It is important to differentiate between process (what to do, steps to take) and thinking (the thought process behind why you are doing what you are doing and what steps you take

PLEASE WRITE A

Minimum of 500 words in the body Minimum of 2 sources from the literature in addition to course texts 

(Gamble, J., Peteraf, M., & Thompson, A. (2019), Essentials of strategic management, McGraw – Hill Higher Education (6th ed.), New York, NY. Keller, T. (2012), Every good endeavor, Riverhead Books, Penguin Group, New York, NY. Krogerus, M., & Tschäppeler, R. (2018), The decision book: 50 models for strategic thinking., W. Norton & Company, Inc. (Revised ed.), New York, NY. Rumelt, R. (2011), Good strategy/bad strategy: The difference and why it matters., Crown Business, New York, NY.)

Use the following outline: 

 Introduction 

 Process: Setting the Company’s Direction with Strategy – no less than 200 words

 Strategic Thinking: Discussion of a Key Advantage or Disadvantage from Rumelt, why – no less than 200 words 

 Decision Model: no less than 100 words 

 How do my decision models aid / hinder this, why  What decision models are being considered, why  Conclusion 

Include an Annotated Bibliography of the 2 additional Sources: 

Minimum of 250 words in annotation Summary of Key Points Evaluation of the Quality of the Publication  Evaluation of the Quality of the Author(s) Where this fits into the discussion

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